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NEC Electronics today introduced new SoC product that enables camera-equipped mobile phones to provide clear and high-quality images comparable to digital still cameras (DSCs). The new product offers mobile phones to output Full-HD (1080p) video stream and still image data up to 12 Megapixels retrieved by the CMOS sensor. In addition, CE143 also incorporates proven, state-of-the-art image stabilizing and optical compensation technologies that can be found in the high-end DSCs to produce crystal-clear, well-balanced digital photos.
The market for mobile phone equipped with high-end camera has been growing rapidly around the world, from approximately 20.1 million in 2007 increasing at an annual rate of 77% to approximately 249 million in 2011. In addition, the demand for higher resolution, camera-equipped mobile phones has also been expanding. Mobile phones with camera of higher than 5 megapixels are expected to occupy 40% of the market by 2011.
In 2007, NEC Electronics commercialized CE131, which enabled the 8-Megapixel mobile phone segment with accumulated shipment exceeding 15 million units. To continue the success of CE131, CE143 pushes the envelope of providing supreme picture quality, performance, and functions for still images and video data.
Main features of CE143 are as follows:
NEC Electronics believes the new product to be a new milestone for the company to become a leader in offering advanced ISP. CE143 also enables mobile phone manufacturers to expand their product coverage beyond traditional mobile phone market.
See appendix for the main specifications of the new products.
Pricing and Availability
The sample prices of CE143 are U.S. $40 per unit (additional charge for technical support). Sample shipment is scheduled to begin in March 2009 and the total monthly production 1.0 million units are scheduled by April 2009. Pricing and availability are subject to change.
Exhibition at MWC
NEC Electronics plans to exhibit CE143 in NEC's booth (Hall 8, Stand 8A125) at the Mobile World Congress 2009 (MWC 2009) to be held in Barcelona, Spain from February 16-19, 2009.
NEC Electronics Corporation (TSE: 6723) specializes in semiconductor products encompassing advanced technology solutions for the high-end computing and broadband networking markets; system solutions for the mobile handset, PC peripheral, automotive and digital consumer markets; and multi-market solutions for a wide range of customer applications. NEC Electronics Corporation has subsidiaries worldwide including NEC Electronics America, Inc. and NEC Electronics (Europe) GmbH. More information about NEC Electronics worldwide can be found at www.necel.com.
Information in the press releases, including product prices and specifications is current on the date of the press announcement, but is subject to change without prior notice.