Beginning of this page
Jump to main content

Please note that JavaScript and style sheet are used in this website,
Due to unadaptability of the style sheet with the browser used in your computer, pages may not look as original.
Even in such a case, however, the contents can be used safely.

Home > About Us > Business Overview >

SoC Business Unit


EMMA

Sales from the SoC Business Unit comprised approximately 39% of semiconductor sales in the fiscal year ended March 31, 2007. Both the ASSP (application specific standard product) and ASIC (application specific integrated circuit) businesses are part of this business unit.

The unit is largely focused on the digital consumer area. In particular, the unit strives to speed the development and achieve the timely launch of appealing products that combine NEC Electronics' strengths in graphics-processing technology and low power consumption.

Some of the core products are the EMMA series of graphics-processing system LSIs for digital consumer electronics, system LSIs for printers and digital cameras, and chips for game consoles. During the past fiscal year, mass production and shipments commenced for system LSI chips featuring NEC Electronics' embedded DRAM (eDRAM) process technology, adopted by Nintendo Co., Ltd. for use in its innovative Wii game console. The fiscal year also saw the steady launch of other products grounded in our distinctive technologies, such as EMMA series LSIs for graphics-processing systems in large-screen digital televisions.

Most of these products are manufactured at NEC Yamagata, the Group's most advanced manufacturing site. NEC Electronics has made commercially viable the miniaturization technology for the 55-nanometer generation together with highly advanced and unique process technology. In January 2007, we began accepting orders for ASICs based on this technology, which consume 40% less power than previous 90-nanometer generation products. With the development of embedded DRAM technology incorporating this 55-nanometer process already complete, NEC Yamagata is now preparing for mass production.

Going forward, the SoC Business Unit will continue to create highly competitive products in today's global market as it works to expand business, especially in the digital consumer market in Asia, with particular focus on the rapidly growing Chinese market.

Note: Wii is a registered trademark of Nintendo in Japan


Zensuke Matsuda
Executive Vice President and Head of the SoC Business Unit
SoC (system on chip) refers to system LSIs that deliver the distinctive features and performance of our customers' products. At the SoC Business Unit, we provide a host of technologies. In addition to voice- and raphics-processing technologies, there is our embedded DRAM technology, capable of maximizing graphics performance for games and other applications, and our proven, world-class low-power consumption device and circuit technologies in the N703iµ mobile phone handset in Japan. With these and other technologies, my goal is to create a "No.1 or Only One" product, the kind of world-leading LSIs that will be indispensable to our customers’ products, as well as to society and the marketplace.
Looking ahead, we will reduce time to market through integrated software and hardware development, and launch highly competitive products on a timely basis. Furthermore, we will accelerate business growth with proposals founded on a global perspective.